Sellers

Selling a premium coastal home in Perth.

How buyers judge coastal homes from Cottesloe to Sorrento, and how to prepare, price and launch with that in mind.

HomeJournalSellers

· Executive Properties

Coastal buyers in Perth know what they are looking for. Whether the home is in Cottesloe, City Beach, Scarborough, Trigg or Sorrento, they compare view lines, distance to the water, aspect, land and finish closely, and they usually have a short list of streets they will consider.

That makes preparation and evidence more important than volume.

Know what buyers pay for.

  • Views and how permanent they are
  • Walking distance to the beach and the coastal path
  • Aspect, light and protection from the afternoon wind
  • Land size, frontage and redevelopment potential
  • Quality of the build and the renovation

Price from the evidence.

A sale appraisal should show you the comparable sales it relies on and explain the adjustments for what makes your home different. If an agent cannot show the evidence behind a number, treat the number with care. Read appraisal, valuation or online estimate for the difference between each.

Prepare before the camera arrives.

  • Repair what buyers will notice, especially salt and weather wear on coastal homes
  • Service windows, sliding doors and outdoor fittings
  • Clean glass and balustrades so the view reads clearly
  • Style for light and flow, and remove clutter from outdoor areas
  • Time photography for the best light on the outlook

Choose the method.

Private treaty, auction, expressions of interest and off-market sales each suit different properties and markets. The right choice depends on how unusual the home is, how deep the buyer pool is and how much certainty you need on timing.

Run the campaign properly.

A good coastal campaign reaches the buyers who are already looking in those streets, as well as those moving from interstate or overseas. Every offer should be reported to you in writing, and the negotiation should cover terms as well as price.

See how we approach premium and coastal sales, or request a sale appraisal.

Common questions

How do you value a coastal home in Perth?

From recent comparable sales, adjusted for views, distance to the beach, aspect, land and quality of the build.

When is the best time to sell a coastal home?

It depends on the market and the property. Many coastal homes present best in the warmer months, but supply and buyer demand matter more than the season.

Should I sell by auction or private treaty?

It depends on how unusual the home is and how deep the buyer pool is. Ask for a written recommendation with reasons.

General information only, current at the date of publishing. It is not legal or financial advice. Check the linked official sources or speak to a professional about your situation.

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