· Executive Properties
Selling a premium home is a large financial decision, and the agent you choose shapes the price, the terms and the experience. Reach and presentation matter. So do evidence, communication and negotiation, which are harder to see from the outside.
These are the questions worth asking.
Ten questions to ask.
- Which comparable sales support your price guide? Ask to see them in writing, with the reasoning.
- Who will I deal with day to day? Know who answers the phone, runs inspections and negotiates.
- What method of sale do you recommend, and why? The answer should be about your property, not habit.
- What does the marketing cost, item by item? Ask whether you pay actual cost or a package price.
- How will you report offers? Every offer should be reported to you in writing.
- Which buyers are most likely to pay the most, and how will you reach them?
- How will you prepare the home? Ask for specific advice, room by room.
- What happens if the campaign does not meet expectations? Ask what changes and when.
- What are the commission and the agreement terms? Read the exclusive period and termination clauses carefully.
- Are you licensed, and who is the licensee? Check the agency licence with Consumer Protection.
Substance over show.
A strong social media presence can help a campaign. It should not replace the fundamentals: an evidence-led price, a clear plan and an agent who answers. Ask any agent to show how the attention they generate turns into qualified buyers for a home like yours.
How we work.
We give you the evidence in writing, you choose each marketing item at actual cost, and you deal with our team directly. See our approach to premium and coastal sales, or request a sale appraisal.
Common questions
What should I ask a real estate agent before selling?
Ask for the comparable sales behind the price guide, who you will deal with, the recommended sale method and why, the itemised marketing cost and how offers will be reported.
How do I check an agent is licensed in WA?
Search the agency or agent on the Consumer Protection licence register.
Is the highest appraisal the best agent?
Not necessarily. Ask for the evidence behind the number and choose the agent whose reasoning holds up.
General information only, current at the date of publishing. It is not legal or financial advice. Check the linked official sources or speak to a professional about your situation.